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Lexus Reevaluating a Existence of a GS and IS

While Lexus hasn’t reliable anything, there’s flourishing conjecture that a brand’s ES sedan will eventually reinstate a GS. The model’s sales have trended downward given 2015, going from 23,117 U.S. deliveries that year to just 7,773 in 2017.

Ouch.

The code hasn’t announced any skeleton to refurbish it. Considering a fourth era has been around given 2011, you’d consider Lexus would have pronounced something by now. But a association — like many oppulance manufacturers — is rapt with relocating application vehicles. There’s now a three-row RX, and a smaller UX should assistance attract a younger demographic while permitting Lexus to dally in a subscription-based sales model.

If it succeeds, a IS could be a subsequent car in a brand’s lineup to be tied to a tree and shot. 

While a predestine of a GS is most guaranteed (the association has already forsaken it in Europe), a IS does improved business overall. Still, annual sales have forsaken any year given 2014 and a brand’s new U.S. ubiquitous manager, David Christ, recently told Automotive News that Lexus is deliberation a destiny of both models.

That said, he also reiterated a company’s progressing guarantee not to misuse consumers who cite sedans and settled Lexus has high hopes for a ES. “There are still a lot of oppulance cars being sold,” he said, “and we’re not going to desert that market.”

However, it’s that marketplace that will foreordain only how loyal a matter that is. GS sales are roughly pardonable during this indicate and a IS has mislaid about half a strength. Both models are flourishing aged and there’s no replacements scheduled that we know of. That’s going to outcome in a brand’s sedan lineup looking intensely lean, and it’s tough to suppose an blast of sales for a RC or LC coupes as a result — though it’s a good thought.

[Image: Lexus]

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