Toyota Motor Corp. launched a Honolulu car-sharing use Tuesday that allows business to use smartphones to clear and start cars for lease by a hour or day. It’s a latest use charity by an automaker that competes with ride-hailing and rental-car companies.
The service is called Hui, conspicuous “hooey,” that means “group” in Hawaiian. Developed with internal distributor Servco Pacific Inc., it uses a Toyota height that marks and analyzes who uses car-sharing and when. Toyota says it will use a information to improved conduct a supply of cars.
Starting during $9.95 an hour or $79.60 a day — including gasoline and word — business can haven and lease a Toyota Prius, Lexus RX 350 or other indication during one of 25 parking stations for round-trip use. Toyota joins rivals such as Daimler AG’s Car2Go and General Motor Co.’s Maven in charity a use that competes with normal taxis, ride-hailing services like Uber Technologies Inc. and rental-car companies like Hertz Global Holdings Inc.
“The module is elementary to use and some-more available than a normal car-rental service,” Zack Hicks, CEO of Toyota Connected North America, pronounced in a statement. The largest Japanese automaker also acquired a tiny interest in Uber in 2016, and final month it invested $1 billion in Grab Holdings Inc., Southeast Asia’s tip ride-sharing company.
Wedged between sea and mountains, Honolulu is in a midst of a building boom, and car-sharing has been suggested as a approach to palliate congestion, yet formula so distant have been mixed.